Prototyping

Test your paper prototype (or other MVP) with 3 actual potential customers to obtain relevant data
Record a video of each test.
Post to your blog
–The paper prototype
–Video from each test
–Notes from each test
–Analysis of the results from testing – what changes would you make to your solution? How does your business model canvas change?



–The paper prototype

–Video from each test

Link: https://www.youtube.com/watch?v=QBnaiHSCVEY


–Notes from each test

In this video what we wanted to see is if the client thought it was a good idea to add and manage all of his cards in his mobile. We found that it was more difficult for the customer to lose his mobile phone and that he also saved having all the discount coupons on paper. 

As a suggestion from the client, we commented that it would be a good idea to add several ClubDia cards within the same application so that a person, for example a parent, could use their child's card from their mobile, taking advantage of the fact that the latter had more discounts than with his own

–Analysis of the results from testing – what changes would you make to your solution? How does your business model canvas change?

We should try to offer the service as an advantage for the stores since most do not yet incorporate the reader for applications, in the second place we could try to offer only the customer number to avoid waiting for the physical card (it would save time and cost for commerce), in terms of the transfer of data would be practically the same (telephone and email) and could both use the own server of the trade or our own with minimal risk since it would implement a system to prevent data theft and several solutions to verify the identity of the client in case there is a problem.

Regarding our BMC, we believe that we should focus on customer relations (information, rectification of errors, advantages) and have a courteous treatment always with all customers and on the other hand also with the shops since they will be the ones also make the customers' shopping experience good or not.

- Analysis of the Prototype testing done to Daniela Taylor, young adult sharing a flat with other two young adults)

The results we have seen are:
1. Effectively solves the problem of carrying so many discount coupons on paper or looking up for them in the email, same thing for the cards, we don't have to carry all of them together or plan a future purchase in the day to carry the card.
2. Avoid losing the loyalty card and getting a new one this in terms of environmental impact.
3. Having the discounts and the products available in the same place, so you do not have to waste your time looking for the store if you are not near, just use your promotions and loyalty points and buy directly online.
4. Easy to use and fast/effective.

Positive ratings:

- know how many loyalty points I have at any time.
- Have the coupons and offers on the mobile
- Easy access to the account and add cards

Negative evaluations:
- There are not that many companies with loyalty cards in Spain.
- companies will not invest any money in the implementation.

Miss:
- the actual balance of the account in points because some cashback offers expire and companies want consumers to forget the exchange.
- some of the offers are not clear.

conclusion

Implement new features such as those described in the app like maybe cashback offers to appear first even though companies prefer they expire, a wider range of products and services, stores and even restaurants, so there will be no need to use anything else than your app, reliable system of rewards for successive purchases and be able to add more cards of the same store for example a credit card and a loyalty card in a single account.